ABOUT JUICEBOX

Rooted in community and powered by creativity, JuiceBox curates immersive events, live shows, and bespoke wellness experiences that celebrate empowerment, liberation, and creativity. Every experience is designed with intention, artistry, and a commitment to representation.

JuiceBox Events was founded by two queer women of colour of Caribbean and African heritage, one Black, one mixed-race, whose lived experiences sit at the very heart of everything we create. JuiceBox exists to celebrate Black joy, and queer liberation — not as trends, but as legacy. From music and movement to wellness and performance, our work reflects the communities we serve because we are our community.

JuiceBox Events has redefined what inclusivity looks like in live performance. Every show is an immersive, multi-sensory experience blending performance, music, visual art, and audience participation.

By centring queer women of colour, JuiceBox ensures every production, from Pride LDN to its wellness pop-ups, becomes a living, breathing story of empowerment and representation.

Through immersive direction, interactive storytelling, and cultural authenticity, JuiceBox continues to set the standard for intersectional creativity and live experience innovation in the U.K. and beyond.

JUICEBOX LIVE SHOWS

“THE ULTIMATE EMPOWERMENT PARTY”

… at JuiceBox, you’ll see some pole work, floor work and performers straight up bringing people in from the audience, Magic Mike style…

Bailey – AutoStraddle
DJ Scarba at JuiceBox Events, Pride LDN.

… a smoking hot queer women-led striptease night… things will get very steamy, and very sexy – you’ve been warned

Clare Hand – GoMag

JuiceBox Events have been honoured as a pioneer in Sexuality and Sexual Liberation and later announced as Award Winners for The Sexual Freedom Awards for “Event of the year 2022” , listed in the Top 10 Pride Unmissable events with Eventbrite, and were featured in Dazed and Confused Magazine, Autostraddle, Go Mag.

Blaine Petrovia at JuiceBox Events, Vault Festival.

JUICEBOX WORKSHOPS

JuiceBox Workshops are more than classes, they are carefully crafted experiences where creativity meets wellbeing. Renowned for its award-winning immersive events, JuiceBox brings the same level of creative excellence, care, and intention to its workshops, designed specifically for women and LGBTQIA+ people.

JuiceBox Workshop with Yung Pole Master

By centring queer women of colour and collaborating with world-class facilitators, artists, and wellness practitioners, JuiceBox continues to set the standard for inclusive, culturally relevant wellness experiences that feel both elevated and transformative.

Our programme spans performing arts, pole and movement classes, DJ workshops, sound bath healing, sensuality and embodiment practices, and holistic wellness sessions. Each experience is carefully curated to encourage self-expression, skill-building, and creative exploration, while also providing spaces for rest, reflection, and emotional healing.

JuiceBox DJ workshop with Kiro The DJ, Bernie Grant Arts Centre.

JuiceBox Workshops nurture confidence, connection, and personal growth in safe, supportive environments. These spaces invite participants to reconnect with themselves and build lasting friendships and community with like-minded women and LGBTQIA+ people.

JUICEBOX FOUNDERS

JuiceBox was founded on the belief that representation is not enough without ownership.
That when Black and Caribbean queer women lead, the culture doesn’t just show up — it thrives.

At JuiceBox EventsJenna serves as Creative Director, overseeing brand identity, creative production, and artistic development. Krystal leads as Head of A&R and Talent Booking, curating talent and programming for JuiceBox’s signature immersive shows and wellness experiences.

JuiceBox is a creative powerhouse redefining culture, connection, and care for queer women of colour and their allies. Founded by Jenna and Krystal, two award-winning creatives and industry leaders. JuiceBox has evolved from a groundbreaking nightlife brand into a global lifestyle and entertainment platform.